Emarsys announces MMS Support

Emarsys in an announcement made 20th October 2021, announced two significant moves that really open up the opportunity for Emarsys clients to broaden their view of text from simple SMS to include rich personlisation and data tagging on text messaging.

Emarsys in last nights announcements has recognised that organisations can source their own messaging specialst providers, and now enables Emarsys clients to “bring their own” SMS provider.

Also, and in another significant move – we are sure will work for their clients,  Emarsys have released the capability to trigger personalised MMS message and now Emarsys users are able  include services supplied by MobileDigital enabling Emarsys clients the capability to build and send rich visual, personalised, branded MMS messages triggered within the Emarsys Automation Control Centre.

Very exciting stuff.

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